The Youtube Music Awards Ceremony was organized on Sunday November 3 in New York City. The Selection Process was based entirely on Online Voting by Internet users. The award show featured live performances from music industry stars such as Lady Gaga, Eminem, Arcade Fire, and Avicii. Despite being the first installment of the award, it created a considerable amount of buzz in Media. Below is the list of Nominees and Winners of the Awards under each of the five categories.
Video of the Year
Barack Obama vs Mitt Romney, Epic Rap Battles of History
Demi Lovato, Heart Attack
Justin Bieber (featuring Nicki Minaj), Beauty and A Beat
Lady Gaga, Applause
Girls’ Generation, I Got A Boy
Macklemore & Ryan Lewis (featuring Mary Lambert), Same Love
Miley Cyrus, We Can’t Stop
One Direction, Best Song Ever
Psy, Gentleman
Selena Gomez, Come & Get It
WINNER: Girls’ Generation, I Got A Boy
Artist of the Year
ERB
Eminem
Justin Bieber
Katy Perry
Macklemore & Ryan Lewis
Nicki Minaj
One Direction
Psy
Rihanna
Taylor Swift
WINNER: Eminem
Response of the Year
Boyce Avenue (featuring Fifth Harmony), Mirrors
Jayesslee, Gangnam Style
Lindsey Stirling and Pentatonix, Radioactive
The Piano Guys, Titanium/Pavane
Walk Off the Earth (featuring KRNFX), I Knew You Were Trouble
WINNER: Lindsey Stirling and Pentatonix, Radioactive
Youtube Phenomenon
Diamonds
I Knew You Were Trouble
Gangnam Style
Harlem Shake
Thrift Shop
WINNER: I Knew You Were Trouble
Youtube Breakthrough
Kendrick Lamar
Naughty Boy
Macklemore & Ryan Lewis
Passenger
Rudimental
WINNER: Macklemore & Ryan Lewis
Innovation of the Year
Anamanaguchi, Endless Fantasy
Atoms for Peace, Ingenue
DeStorm, See Me Standing
Bat for Lashes, Lilies
Toro Y Moi, Say That
WINNER: DeStorm, See Me Standing