Cricket World Cup 2015: Mondelez declared Official Confectionery Partner by ICC

Mondelez International has been declared by ICC as the Official Confectionery Partner of Cricket World Cup 2015.

Mondelez which owns brands like Cadbury, Vegemite and Oreo, is a global chocolate manufacturer operating in 165 countries.

In a statement, Campbell Jamieson, ICC General Manager – Commercial, said: “We are pleased to partner with such an established brand as Mondelez International for the forthcoming ICC Cricket World Cup and we are confident that fans across Australia and New Zealand will enjoy their products across all 14 stadia at the game’s most prestigious 50-over event.”

Sarah Calman, Manager Strategic Partnerships & Events ANZ Mondelez International said, “We are proud to be associated with this event and excited about the opportunity to bring our brands and consumers together via one of the most highly anticipated sporting events in the world.”

The World Cup will start today with New Zealand taking on Sri Lanka in a day match in Christchurch, and Australia going head to head with England in a day/night match in Melbourne. Melbourne will also host the final on 29 March.

A total of 49 matches will be played across 14 venues, seven in New Zealand (Auckland, Christchurch, Dunedin, Hamilton, Napier, Nelson and Wellington) and seven in Australia (Adelaide, Brisbane, Canberra, Hobart, Melbourne, Perth and Sydney).