Uninor goes environmental friendly, it unveils pilot project of eco-friendly retail signboards by using Tyvek Green Signages across retail outlets in upcountry towns. The pilot project has been launched in Bihar and Jharkhand, this will be the first telecom circle to kick off innovation of High-Density Polyethylene (HDPE). Traditionally the mediums and inks used for production of retail branding and shop visibility was Arlon Grey Media 13onz.
By switching to HDPE product Tyvek Green Signages will ensure that Uninor will spend lesser energy and resources in creating new signages. Tyvek product is durable, light weight, waterproof, tear and puncture resistant in addition to being non toxic and 100 per cent recyclable – making it extremely eco-friendly. The signages are printed using special UV inks instead of the regular solvent inks; the UV barriers present in the ink make this a resilient and long lasting branding option.